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Prospective et design thinking

Code Cours
2324-EDN-HRHPM-FR-4005
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Establishment
ECOLE DU NUMERIQUE
Language of instruction
French, English
This course occurs in the following program(s)
Master UX & Marketing Digital - Crédits ECTS:
Training officer(s)
Cathy Santens
Period
S1

Présentation

Modalités

Evaluation
Contrôle continu : coeff. 1

Ressources

Bibliography

Tim Brown : L'esprit Design|| Alexander Osterwalder et Yves Pigneur : Value Proposition Design|| Philip Kotler : Marketing 3.0, Marketing 4.0 et Marketing 5.0||