News
Our Degree Programs
Establishment
Language of instruction
French, English
Teaching content
UE10
Training officer(s)
F.DRICI
Stakeholder(s)
F.DRICI
Présentation
Prerequisite
Fundamental Marketing
Goal
1. Developing entrepreneurial skills based on a project related to the student's expertise: communication.
2. Mobilizing all the knowledge acquired at ISTC to apply it to a real project (learning by doing) and becoming aware of the interconnections between disciplines, to make the link between Techniques and Strategies.
3. Developing managerial skills, allowing students to position themselves within a team while giving meaning to their project.
2. Mobilizing all the knowledge acquired at ISTC to apply it to a real project (learning by doing) and becoming aware of the interconnections between disciplines, to make the link between Techniques and Strategies.
3. Developing managerial skills, allowing students to position themselves within a team while giving meaning to their project.
Presentation
Three possibilities:
1- Resumption of an existing association within the school.
2- Creation of an association (whose object is different from those of already existing associations).
3- Response to an invitation to tender issued by a sponsor (external or ISTC).
The goal is to identify and respond to a need and, based on constraints and opportunities, to be able to reflect, to devise a response in terms of communication strategy, to implement a plan. actions, and to analyze the results a posteriori.
1- Resumption of an existing association within the school.
2- Creation of an association (whose object is different from those of already existing associations).
3- Response to an invitation to tender issued by a sponsor (external or ISTC).
The goal is to identify and respond to a need and, based on constraints and opportunities, to be able to reflect, to devise a response in terms of communication strategy, to implement a plan. actions, and to analyze the results a posteriori.
Modalités
Organization
| Type | Amount of time | Comment | |
|---|---|---|---|
| Face to face | |||
| 6,00 | |||
| Independent study | |||
| Travail personnel indicatif | 54,00 | ||
| Overall student workload | 60,00 | ||
Evaluation
Ressources
Bibliography
Le kit du chef de projet - Hugues Marchat
Le kit du chef de projet - Hugues Marchat 4e éd. - Paris : Ed. d'Organisation, 2010. - 223 p
La communication dans la gestion de projet : rôle majeur d'une communication efficace - Sophie Fernandes, Olivier EnglenderLa communication dans la gestion de projet : rôle majeur d'une communication efficace - Sophie Fernandes, Olivier Englender Paris : Vuibert, 2010. - 231 p
Management de projet - Jean-Louis G. Muller préface de Vincent GiardManagement de projet - Jean-Louis G. Muller préface de Vincent Giard. - New. ed.. - Saint- Denis-La Plaine (Seine-Saint-Denis) : Afnor, 2009. - XIV123
Internet resources