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Our Degree Programs
Establishment
Language of instruction
French, English
Teaching content
UE11
Training officer(s)
M.GHASSEMI
Stakeholder(s)
M.GHASSEMI, M. Kenny
Présentation
Prerequisite
-The course requires a good English level enough to read a newspaper article, to understand a radio or a TV program, and to be comfortable with the English - language online content.
Goal
- Being able to give an account of past and present views on the concept of mass media and mass communication and on different communication models and theories of communication.
- Being able to describe the social and cultural theoretical framework for the study of mass media and communication
- The main theoretical concepts of mass media and mass communication, as well as the related vocabulary
- Critical analysis skills, theoretical understanding and the practical application of communication techniques and media analysis
- The history of media, offering a social science and cultural studies outlook for the study of mass communication
- Being able to describe the social and cultural theoretical framework for the study of mass media and communication
- The main theoretical concepts of mass media and mass communication, as well as the related vocabulary
- Critical analysis skills, theoretical understanding and the practical application of communication techniques and media analysis
- The history of media, offering a social science and cultural studies outlook for the study of mass communication
Presentation
- Introduction to Communication
- Introduction to Media, Convergence
- Print media
- Music and Radio
- Screens: Film and Television
- The Internet
- PR and Advertising
- Representation
- Audiences
- Mass Media and Globalization
- Introduction to Media, Convergence
- Print media
- Music and Radio
- Screens: Film and Television
- The Internet
- PR and Advertising
- Representation
- Audiences
- Mass Media and Globalization
Modalités
Organization
| Type | Amount of time | Comment | |
|---|---|---|---|
| Face to face | |||
| 15,00 | |||
| Independent study | |||
| Travail personnel indicatif | 15,00 | ||
| Overall student workload | 30,00 | ||
Evaluation
| Control type | Duration | Amount | Weighting |
|---|---|---|---|
| Final Exam | |||
| 1,30 | 1 | 60,00 | |
| Continuous assessment | |||
| Soutenance par groupe | 0,05 | 5 | 20,00 |
| 0,00 | 10 | 20,00 | |
| TOTAL | 100,00 | ||
Ressources
Bibliography
Introduction to Mass Communication: Media Literacy and Culture (8th Edition) - Stanley J. Baran
Stanley J. Baran, (2014), Introduction to Mass Communication: Media Literacy and Culture (8th Edition), New York: McGraw Hill.
Internet resources
Youtube Crashcourse Media Literacy
Youtube Crashcourse Media Literacy (https://www.youtube.com/watch? v=sPwJ0obJya0&list=PL8dPuuaLjXtM6jSpzb5gMNsx9kdmqBfmY)