MSc in Digital Marketing & CRM

Program type
Lifelong Learning
Admission mode
file
Admission level
Higher Education Programme (4 years)
Teaching method
FR
Degree
Master of Science
Teaching language
English
ECTS Credits
90.00
Hourly volume
2500 h
Duration
2 semestres

Présentation

Presentation

The Master of Science in Digital Marketing & CRM is a one year program completely taught in English which provides a unique opportunity to strengthen both your knowledge of Digital Marketing and CRM.

Specificities

The main objective of the program is to prepare future managers to work in these two rapidly emerging and complementary marketing fields that represent new ways of conducting marketing and improving relationships with clients.

The program’s focus is on combining theory with practical knowledge. This is the foundation for the development of professionals who can improve their effective digital marketing strategy by capitalizing on customer’s data. Students will also gain an understanding of the importance of managing customer relationships in a day-to-day business environment.

Teaching officer
Dr. Nico HEUVINCK
Opportunities

Career opportunities : Business Development Analyst ; CRM Specialist ; Digital Marketing Specialist ; Marketing Manager ; Product Manager ; Web Campaign Specialist

Diplôme préparé et conditions d'obtention du diplôme

MSc in Digital Marketing & CRM

to obtain the MSc, students must get the 60 ECTS in the core courses or électives and 30 ECTS in the internship

Programme

The program is offered on a full-time basis and consists of 2 or 3 consecutive semesters of courses followed by a professional experience.

MSc in Digital Marketing & CRM - Semestre 1

Admission

Admission condition

The Master in Digital Marketing & CRM program caters to students who already hold a bachelor’s degree in Business, Marketing, Communication, Engineering, IT (or similar from a recognized university) and wish to strengthen their knowledge of Digital Marketing & CRM.

Admission modality

Our application process is entirely online at apply.ieseg.fr. Create your account and complete your application file with your personal details, academic path, motivation to join the program and upload your supporting documents.

You may save your work until you are ready to submit the application portfolio.

Annual cost

€ 16,500
International merit-based scholarship are available.

Informations non contractuelles et pouvant être soumises à modification