MSc in Digital Marketing & CRM

MSc in Digital Marketing & CRM - Semester 1

Etape de formation
MSc in Digital Marketing & CRM - Semester 1
Crédits ECTS
38.00
Coefficient
-


  Cours Période Etablissement Prof. responsable Coef. Crédits
1 MDM - BRAND COMMUNICATIONS S1 T.TESSITORE - 2.00
2 Comportement du consommateur dans un monde digital S1 K.CHARRY - 2.00
3 MDM - DIGITAL MARKETING STRATEGY S1S2 A.SIMION - 2.00
4 MDM - DIRECT & E-MAIL MARKETING S2 Y.MOYSAN - 2.00
5 PGP FRANCAIS LANGUE ETRANGERE S1S2 K.SBIHI - 0.00
6 MDM - MULTI-CHANNEL STRATEGY S1 Y.MOYSAN - 2.00
7 MDM - OFFLINE AND ONLINE MARKETING RESEARCH METHODS & ONLINE PANELS S1 E.CABOOTER - 2.00
8 MDM - PROJECT MANAGEMENT - The Project Management Experience - Managing the Expected S1 E.KUTSCH - 2.00
9 WEB ANALYTICS S1 K.DE BOCK - 2.00
10 E-COMMERCE S1 V.PAUWELS DELASSUS - 2.00
11 MDM - DIGITAL MARKETING STRATEGY S1S2 A.SIMION - 2.00
12 SOCIAL MEDIA, CONVERSATION, COMMUNITY MANAGEMENT AND VIRAL MARKETING S1 V.PAUWELS DELASSUS - 2.00
13 RELATIONSHIP MANAGEMENT & CRM S1 N.DEMOULIN - 2.00
14 LOYALTY PROGRAMME & CRM S1 N.DEMOULIN - 2.00
15 CUSTOMER SERVICE & COMPLAINT MGT S1 G.LOBLEIN - 2.00
16 MOBILE MARKETING S1 E.DEDES - 2.00
17 CONSUMER BEHAVIOR S1 P.ROSSI - 2.00
18 CRM AND SALES S2 V.PAUWELS DELASSUS - 2.00
19 MDM - E-CRM S2 P.HARRIGAN - 2.00
20 Omni-channel distribution strategy S1 V.PAUWELS DELASSUS - 2.00
21 PGP FRANCAIS LANGUE ETRANGERE S1S2 K.SBIHI - 0.00

Informations non contractuelles et pouvant être soumises à modification