Fiche détaillée d'un cours


 


Voir la fiche établissement

THE SECRET OF HOW TO CONVINCE IN ENGLISH

2017-2018

IESEG School of Management ( IÉSEG )

Code Cours :

1718-IÉSEG-BB1S2-LAN-BB1CE05UE

LANGUAGES


Niveau Année de formation Période Langue d'enseignement 
Bachelor in International Business1S2English
Professeur(s) responsable(s)J.RUSH
Intervenant(s)J.RUSH


Pré requis

Students must have the ability to speak and write a relatively fluent English that is grammatically correct.

Objectifs du cours

Apply the skills (both oral and written) learnt in class to business situations where the use of a professional and convincing language, accompanied with affirmative body language is required. Carry out research to be analysed and put into a professional and influential written format. Carry out an effective meeting using the correct, formal professional language.

Contenu du cours

Students will carry out an interview of a student at Master's level, who has had some work experience and the essential information will be transmitted in a concise and credible written form.Students will learn the techniques of debating, notably speech making to convince, and participate in debates with different members of the class and where possible with members of other classes. Students will carry out a feasibility study relative to the life they are living in Iéseg, which will include creating a survey, analysing the gathered data and communicating it in written form as a professional report and orally in the form of a meeting, using persuasive techniques with a view to convincing "investors" to invest in them.


Modalités d'enseignement

Organisation du cours

TypeNombre d'heuresRemarques
Face to face
Interactive class16,00  
Independent work
Research6,00  
Reference manual 's readings5,00  
Independent study
Group Project7,00  
Individual Project8,00  
Estimated personal workload8,00  
Charge de travail globale de l'étudiant50,00  

Méthodes pédagogiques

  • Presentation
  • Research
  • Project work
  • Interactive class
  • Case study


Évaluation

Type de ContrôleDuréeNombrePondération
Continuous assessment
Participation0,00010,00
Language skills : writing0,00060,00
Final Exam
Written exam2,00130,00
TOTAL     100,00

Bibliographie

  • Articles from business magazines -


Ressources internet



 
* Informations non contractuelles et pouvant être soumises à modification
 
 
Vidéo : Un campus à vivre
Notre chaîne Youtube