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APPLIED INDUSTRIAL ORGANISATION

2017-2018

IESEG School of Management ( IÉSEG )

Code Cours :

1718-IÉSEG-M1S1-IBE-MA-PE63UE

INTERNATIONAL BUSINESS


Niveau Année de formation Période Langue d'enseignement 
Master1S1English
Professeur(s) responsable(s)H.EL ASRAOUI
Intervenant(s)Josse ROUSSEL


Pré requis

Undergraduate course in economics and strategy

Objectifs du cours

At the end of the course, the student should be able to :
understand how clusters (Silicon Valley, etc.) are impacting industries, business strategies and government policies. The emphasis will be put on key concepts such as industry analysis, resources and competences analysis, clusters and their main characteristics. Students will understand the building blocks leading to successful industrial clusters such as the Silicon Valley, Hollywood, the City in London.

Contenu du cours

1 – Class session 1
The concept of strategy
Goals, values and performance
Further topics in industry analysis
Does industry matter
2 – Class session 2
Clusters: definitions
Clusters: main characteristics
3 – Class session 3
Clusters: life cycle
How to account for the decline of some clusters?

4 – Class session 4
Clusters and industrial policy
Can government help create a cluster?
5 – Class session 5
Innovation clusters
Innovation clusters life cycle
6- Class session 6
Projects due / presentation of projects


Modalités d'enseignement

Organisation du cours

TypeNombre d'heuresRemarques
Face to face
Interactive class16,00  
Independent work
Research10,00  
Independent study
Group Project10,00  
Charge de travail globale de l'étudiant36,00  

Méthodes pédagogiques

  • Presentation
  • Project work
  • Interactive class


Évaluation

The assessment will be based on a 8 pages long paper to be delivered at the end of the semester

Type de ContrôleDuréeNombrePondération
Others
Individual Project0,001100,00
TOTAL     100,00

Bibliographie

  • Fundamentals of Strategy, Michael H. Moffett; Gerry Johnson, Kevan Scholes and Richard Whittington, Pearson International Edition, second edition or previous -




 
* Informations non contractuelles et pouvant être soumises à modification
 
 
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