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ENT RESEARCH METHODOLOGY

2017-2018

IESEG School of Management ( IÉSEG )

Code Cours :

1718-IÉSEG-M1S1-ENT-MA-TE01UE

ENTREPRENEURSHIP


Niveau Année de formation Période Langue d'enseignement 
Master1S1English
Professeur(s) responsable(s)F.MAON
Intervenant(s)Janice BYRNE, Kenneth DE ROECK, Johan MAES, François MAON


Pré requis

Students will need to have the appropriate basis in math and statistics. Also students will need to have a good knowledge of the fundamentals of the subjects they have chosen as their subject/track domain.

Objectifs du cours

At the end of the course, the student should be able :
- Understand what research is and the fundamental philosophical assumptions that can underlie it.
- Comprehend how to design relevant research projects.
- Relevantly choose between qualitative, quantitative and mixed methods studies.
- Mobilize and master appropriate methodological tools to develop serious, valid and reliable research efforts.

The central objective of the course is to provide students of the with an adequate theoretical understanding of the research designs and methods necessary to engage in graduate-level research activities.

Contenu du cours

In the first part of the course (first session) we will introduce the topic of research methods and discuss how to choose among alternative methods, and how to plan for research questions. We will also discuss how to plan for an adequate literature review.

In the second part of the course (three sessions), students will have the opportunity to get acquainted with the most common methods to sample and to perform an analysis with quantitative methods.

In the third part (last two sessions) we will discuss qualitative methods and notions to evaluate the quality and the reliability of qualitative analysis.

- Session 1: Introduction to business research
- Session 2: Quantitative methods 1/3 (Quantitative research designs + Collecting quantitative data)
- Session 3: Quantitative methods 2/3 (Measuring concepts and constructs + Developing measures)
- Session 4: Quantitative methods 3/3 (Quantitative data treatment, analysis and interpretation)
- Session 5: Qualitative methods 1/2 (Qualitative research designs + Collecting qualitative data)
- Session 6: Qualitative methods 2/2 (Qualitative data treatment, analysis and interpretation)


Modalités d'enseignement

Organisation du cours

TypeNombre d'heuresRemarques
Face to face
Interactive class16,00  
Independent work
Reference manual 's readings14,00  
Independent study
Group Project10,00  
Estimated personal workload10,00  
Charge de travail globale de l'étudiant50,00  

Méthodes pédagogiques

  • Research
  • Project work
  • Interactive class


Évaluation

Type de ContrôleDuréeNombrePondération
Continuous assessment
Participation16,00125,00
Final Exam
Written exam2,00125,00
Others
Individual Project0,00150,00
TOTAL     100,00

Bibliographie

  • Easterby-Smith, M., Thorpe, R. and Jackson, P. (2012). Doing Business Research: A Guide to Theory and Practice, 4th Edition, London, UK: Sage Publications. -


Ressources internet



 
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