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MIB - INTERNATIONAL BUSINESS STRATEGY

2017-2018

IESEG School of Management ( IÉSEG )

Code Cours :

1718-IÉSEG-MIB1S1S2-STR-MIBCE02UE

STRATEGY MANAGEMENT


Niveau Année de formation Période Langue d'enseignement 
MSc in International Business1S1S2English
Professeur(s) responsable(s)J.DEBRULLE
Intervenant(s)Jonas Debrulle Neri Karra

    Ce cours apparaît dans les formations suivantes :
  • IÉSEG > MIB > MIB > 4,00 ECTS

Pré requis

The student should possess basic knowledge of:
1. The functioning and management of organizations;
2. The functioning of people in organizations.

Objectifs du cours

At the end of the course, the student should be able to:
- Understand the main strategy theories, and apply them to organizations that operate in increasingly global markets;
- Answer the question: 'What determines the success or failure of firms around the globe?;
- Gain insight into the decision-making process underpinning international business strategic management (AACCB);
- Implement the "strategy tripod" to analyze strategy from an industry-, institution-, and resource-based view;
- Identify and discuss challenges and opportunities that globalization of markets poses to companies;
- Understand the activities, goals, and responsibilities of organizations active in a global environment (AACSB);
- Have greater awareness about ESRS topics such as: The relevance of CSR for companies that operate in international markets, triple bottom line, stakeholder theory.

Contenu du cours

The course is designed to immerse students into the theory of strategic management and corporate social responsibility, with a strong focus on internationalization. Through lectures, case studies, and student presentations this course addresses basic and more developed strategy formulation and implementation in international business, while ensuring organizations' active compliance with the law, ethical standards, and international norms. Combining theoretical concepts with creative thinking, participants are expected to accumulate strategic knowledge and behaviors that support strategy development and CSR in a global world.


Modalités d'enseignement

Organisation du cours

TypeNombre d'heuresRemarques
Face to face
Interactive class40,00  
Independent study
Estimated personal workload30,00  
Group Project10,00   Analyzing & presenting a strategic/CSR case study.
Independent work
Reference manual 's readings16,00  
Research4,00   IESEG ONLINE
Charge de travail globale de l'étudiant100,00  

Méthodes pédagogiques

  • Presentation
  • E-learning
  • Interactive class
  • Case study


Évaluation

The instructor expects students to actively participate and behave responsibly in the course sessions. The student is assessed on the course based on four components: class participation, case study, class presentations, and a written exam.

Type de ContrôleDuréeNombrePondération
presentation
statement0,50120,00
Others
Case study3,00125,00
Continuous assessment
Participation0,00120,00
Final Exam
Written exam2,00135,00
TOTAL     100,00

Bibliographie

  • Peng, M.W. (2014). Global Strategic Management - International Edition (3rd edition). London: Cengage Learning. -

  • Selection of articles available on IESEG Online -


Ressources internet



 
* Informations non contractuelles et pouvant être soumises à modification
 
 
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