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MIB - INTERNATIONAL BUSINESS STRATEGY & CSR

2016-2017

IESEG School of Management ( IÉSEG )

Code Cours :

1617-IÉSEG-MIB1S1S2-STR-MIBCE02UE

STRATEGY MANAGEMENT


Niveau Année de formation Période Langue d'enseignement 
MSc in International Business1S1S2English
Professeur(s) responsable(s)J.DEBRULLE
Intervenant(s)J.DEBRULLE, C.GARONNE

    Ce cours apparaît dans les formations suivantes :
  • IÉSEG > MIB > MIB > 4,00 ECTS

Pré requis

The student should possess basic knowledge of:
1. The functioning and management of organizations;
2. The functioning of people in organizations.

Objectifs du cours

At the end of the course, the student should be able to:
- Understand main strategy theories, and apply them to organizations that operate in increasingly global
markets;
- Answer the question: 'What determines the success or failure of firms around the globe?;
- Implement the "strategy tripod" to analyze strategy from an industry-, institution-, and resource-based
view;
- Understand the strategy formulation process in international business;
- Know international business and strategic management processes (AACSB);
- Identify and discuss challenges and opportunities that globalization of markets poses to companies;
- Understand the mission, activities, goals and responsibilities of the principal functions of companies
acting in a global context (AACSB);
- Have greater awareness about ESRS topics such as: The relevance of CSR for companies that operate in
international markets, triple bottom line, stakeholder theory.

Contenu du cours

The course is designed to immerse students into the theory of strategic management, with a strong focus on internationalization. Through lectures, case studies, and student presentations this course addresses basic and more developed strategy formulation and implementation in international business. Combining theoretical concepts with creative thinking, participants are expected to accumulate strategic knowledge and behaviors that support strategy development in a global world


Modalités d'enseignement

Organisation du cours

TypeNombre d'heuresRemarques
Face to face
Interactive class40,00  
Independent study
Estimated personal workload30,00  
Group Project10,00  
Independent work
Reference manual 's readings16,00  
E-Learning4,00  
Charge de travail globale de l'étudiant100,00  

Méthodes pédagogiques

  • Presentation
  • E-learning
  • Project work
  • Interactive class
  • Case study


Évaluation

The instructor expects students to actively participate and behave responsibly in the course sessions. The student is assessed on the course based on four components: class participation, case study, class presentations, and a written exam.

Type de ContrôleDuréeNombrePondération
Final Exam
Written exam4,00135,00
presentation
statement0,50120,00
Others
Case study3,00125,00
Continuous assessment
Participation0,00120,00
TOTAL     100,00

Bibliographie

  • Peng, M.W. (2014). Global Strategic Management - International Edition (3rd edition). London: Cengage Learning. -


Ressources internet



 
* Informations non contractuelles et pouvant être soumises à modification
 
 
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