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IESEG School of Management ( IÉSEG )

Code Cours :



Niveau Année de formation Période Langue d'enseignement 
MSc in Fashion Management1S1English
Professeur(s) responsable(s)B.SLAVICH
Intervenant(s)Barbara SLAVICH

Pré requis

No prerequisites

Objectifs du cours

- Understand how to build an organization which continuously supports creativity and examine different “creativity models”. AOL
- Analyze the links among company strategy, competitive advantage and organization choices in fashion companies to highlight the tensions between creativity and economic constraints. AOL
- Acquiring the jargon and concepts necessary to discuss organizational issues in the fashion context.
- Understand the nature and dynamics of key organizational phenomena, and how to shape them.
- Clarify key organizational problems faced by organizations operating in the fashion and luxury industry and what solutions have been developed to address them.
- Examine in a systemic what impacts organization choices at different levels and present several organizational design models and alternatives.
- Become familiar with how companies get organized to support creativity in the fashion industry.

Contenu du cours

Many of the achievements in our world would not have been possible without a sophisticated understanding of how to organize vast amounts of resources and the effort of many people in order to carry out complex tasks. Now more than ever, competitive advantage depends on a company’s ability to (re)organize its structure, processes, so as to effectively recognize and realize business opportunities. Managing this complexity requires an understanding of multiple contingent and interdependent factors. This course is dedicated to making better organizational choices, with a special focus on fashion, experience and design companies. The course is divided into two macro-sections: organization design and organizational creativity. The first part examines the structures in which people work and their relationship with the competitive environment and company strategy. The most common structures and main critical elements related will be analyzed. In the second part students will explore how to design organizations that continuously support creativity and to organize creativity for achieving better organizational results.

Modalités d'enseignement

Organisation du cours

TypeNombre d'heuresRemarques
Face to face
Interactive class16,00  
Independent study
Group Project15,00  
Estimated personal workload15,00  
Independent work
Reference manual 's readings4,00  
Charge de travail globale de l'étudiant50,00  

Méthodes pédagogiques

  • Presentation
  • Project work
  • Interactive class
  • Case study


50% of the evaluation will be the final written exam, which includes exercises and multiple choice questions. Students are also evaluated on the work they do in class through presentations, exercises and class participation (20% of their final evaluation) and they will be asked to do a group project (30%).

Type de ContrôleDuréeNombrePondération
Continuous assessment
Group Project15,00150,00
TOTAL     100,00


  • Suggested book : Daft R. Murphy J., Willmott H. 2010, Organization Theory and Design, South Western. Chapters 2 and 3. -

* Informations non contractuelles et pouvant être soumises à modification
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